An art fair featuring only female artists where admission is free and nothing is for sale? These are the ways in which Fair. aims to challenge and upend the traditional commercial model during Art Basel Miami Beach this December.
The fair — to take place Dec. 7-10, the same dates as Art Basel Miami Beach, at Brickell City Center — will “address gender inequality in the art world and beyond, highlight activism in contemporary creative practices and inspire and empower women,” according to press materials.
Among those to be featured are the Guerrilla Girls, who will exhibit four monumental billboards; Yoko Ono, whose “Wish Tree” encourages viewers to attach their wishes to the branches; and Nathalie Alfonso, whose live performance is an incessant rhythm of washing away her own work, to highlight invisible labor.
The fair’s curators are Zoe Lukov, the director of exhibitions for Faena Art in Miami, and Anthony Spinello, a Miami-based curator who founded Spinello Projects, a gallery and production house. They describe Fair.’s three organizing principles as “fair market, fair play and fair trade.”
In a statement, Ms. Lukov called Fair. “just one more step forward in the dismantling of the patriarchy.”